On April Fool’s Day 2009, jeff noel began writing five daily, differently-themed blogs (on five different sites). It was to be a 100-day self-imposed “writer’s bootcamp”, in preparation for writing his first book. He hasn’t missed a single day since.
This website is about our home health. To leave this site to read today’s post on my mental attitude website, click here.
As a small business owner, print material is one of my few physical assets; workbooks and tri-fold pamphlets.
Face to face contact always beats phone or digital contact, at least for me.
As 2016 unfolds, my printing needs will increase; probably dramatically.
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On April Fool’s Day 2009, jeff noel began writing five daily, differently-themed blogs (on five different sites). It was to be a 100-day self-imposed “writer’s bootcamp”, in preparation for writing his first book. He hasn’t missed a single day since.
This website is about our home health. To leave this site to read today’s post on my mental attitude website, click here.
The most under-rated thing i heard yesterday was my (International) Graphic Designer saying, “Simplicity is the hardest thing to design.” My vision for the first client workbook (under my solo speaking business) is simple and elegant – like Steve Jobs and Apple.
Simple doesn’t mean plain or boring.
Simple is (probably) the most sophisticated outcome possible.
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This website is about our home health. To leave this site to read today’s post on my mental attitude website, click here.
USP is also known as “unique selling proposition”.
It’s something that compellingly separates you and your business from the others who are vying for your customer base.
Until recently, i never gave this serious thought even though i’ve always understood the concept theory. Working for 30 years inside a big Company like Disney, there’s a well-oiled corporate marketing team that has one job – to market Disney’s USP.
And they do it brilliantly.
The sudden invitation two days ago to be part of a large, public, Canadian conference (in 14 days) had me scrambling to polish up some marketing sound bites.
And it caused deep introspection on my own unique selling proposition.
How did i become Disney Institute’s highest rated, most requested speaker? How/why was i selected not once, but twice, to receive both of the Walt Disney Lifetime Achievement Awards?
It had a lot to do with my life’s work – 30 years inside Disney – and honing the most complex and sophisticated business secrets.
It also had a lot to do with a passion for keeping things simple (and prioritized), without which, nothing great happens.
Now all i have to do is say all of that in 200 characters, including spaces and periods.
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This website is about our home health. To leave this site to read today’s post on my mental attitude website, click here.