Push the limits as far as you can, but

A driving thought…Apple’s logo – Apple is not a fruit company.

The vision to the graphic designer was this simple:

Please uses circles, curves, red, black and yellow. Push the envelope as far as you can push it without crossing any lines.

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By jeff noel

Retired Disney Institute Keynote Speaker and Prolific Blogger. Five daily, differently-themed personal blogs (about life's 5 big choices) on five interconnected sites.

View all of jeff noel's posts.