Cultural Transformation Next Steps After Executive Engagement: (Two days With 19 Cultural Blueprints)
Traditional blueprint assignments:
Leaders: CEO, Human Resources, Labor Relations, Employee Relations; one of these four owns total responsibility.
Employees: HR & Marketing (Employment, Training & Development, Communications, Recognition)
Customers: CCO (Chief Customer Officer), HR (Orientation, OJT, Ongoing Training)
Reputation: HR (Training), Marketing & PR (Communications)
Improve: CEO, HR, Marketing
Notes:
We started with senior leadership because you are the most connected and experienced with the organization’s strategy. You know things no other levels know.
Recommend creating a corporate Historian (including video/photo library) to work with and assist all other areas to make key links and connections to the founder’s story, heritage & traditions, traits and behaviors, language and symbols, and shared values.
The most natural things to feel about uncharted territory: doubt, fear, anxiety, confusion, excitement, joy, relief, hope, motivation.
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